Hot pancakes served with hot chocolates during winter? Count me in. It’s just a reflex when I saw those two sell when I walked under cold winter snow. That’s what we want to make to our audiences. Less think, just take my money!
Now let’s make your funnel hot as pancakes with these 3 steps.
One big claim based on your proven results for your headline
Leonardo diCaprio clapping face lol. No need to highlight much about the problem in your headline. Instead give the solution to the problem. Adding proven results will surely hook your audience more.
Subheadline will be the best wingman for the headline.
This step can be divided into 2 ways. Either you support the proven results in the headline or directing the flow from headline to CTA button. Choose which one should do best for your product or service.
Pictures that align with your headline and subheadline.
Don’t choose random stock photos, google photos as long as it looks beautiful. Be factual in term of choosing photos. What type of audience, age and even colors. These subtle facts sure play a big role in grabbing their attention.
Congrats! You understand the basic of hooking the first 2 seconds of your audience. Now launch that funnel of yours.
That’s a wrap!